1012, 2024
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FBA Seminar Series: “Probabilistic Experience: How Material and Experiential Purchases Shape Consumer Preference for Probabilistic Selling” by Prof. Han GONG Gallery
FBA Seminar Series: “Probabilistic Experience: How Material and Experiential Purchases Shape Consumer Preference for Probabilistic Selling” by Prof. Han GONG
611, 2024
2808, 2024
2708, 2024
2405, 2024
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FBA Seminar Series: “The Paradox of a Pandemic: How Infectious and Restriction Saliences Shape Consumer Food Waste Behaviors” by Prof. Huachao GAO Gallery
FBA Seminar Series: “The Paradox of a Pandemic: How Infectious and Restriction Saliences Shape Consumer Food Waste Behaviors” by Prof. Huachao GAO
1705, 2024
2603, 2024
1103, 2024
2302, 2024
1501, 2024
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FBA Seminar Series: “Neighbors as Strangers or Friends? How Consumer’s Self-Construal Affects the Weight of Neighbor Information in Residence Decisions” by Dr. Linying (Sophie) FAN Gallery
FBA Seminar Series: “Neighbors as Strangers or Friends? How Consumer’s Self-Construal Affects the Weight of Neighbor Information in Residence Decisions” by Dr. Linying (Sophie) FAN
1311, 2023
1509, 2023
1409, 2023
2308, 2023
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FBA Seminar Series: “Quantifying the Effect of Visual and Content Features on Social Media Engagement with Marketer Generated Content” by Prof. Chu (Ivy) DANG Gallery
FBA Seminar Series: “Quantifying the Effect of Visual and Content Features on Social Media Engagement with Marketer Generated Content” by Prof. Chu (Ivy) DANG
1205, 2023
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FBA Seminar Series: “Boosting Strengths or Fixing Weaknesses? A Preference Mismatch between Product Providers and Choosers in Product Improvement Decisions” by Prof. Yanping TU Gallery
FBA Seminar Series: “Boosting Strengths or Fixing Weaknesses? A Preference Mismatch between Product Providers and Choosers in Product Improvement Decisions” by Prof. Yanping TU
2004, 2023
2303, 2023
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FBA Seminar Series: “The Fundamental Recruitment Error: Candidate-Recruiter Discrepancy in Their Relative Valuation of Innate Talent versus Hard Work” by Prof. Kao SI Gallery
FBA Seminar Series: “The Fundamental Recruitment Error: Candidate-Recruiter Discrepancy in Their Relative Valuation of Innate Talent versus Hard Work” by Prof. Kao SI
2203, 2023
803, 2023
802, 2023
1611, 2022
2610, 2022
1210, 2022
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FBA Seminar Series: “The Token-Effort Effect: How Minimal Redemption Effort Increases Price Promotion Effectiveness Over Straight Discounts” by Prof. Kuangjie ZHANG Gallery
FBA Seminar Series: “The Token-Effort Effect: How Minimal Redemption Effort Increases Price Promotion Effectiveness Over Straight Discounts” by Prof. Kuangjie ZHANG
2109, 2022
1609, 2022