FBA Salon Series on Tourism+

Reflections on Applications for National Social Science Foundation of China

Date: 29 November 2023 (Wednesday)
Time: 13:00-14:00
Venue: E22-1029 Hospitality Lab
Moderator: Prof. Faye Chen

Prof. Ting JIANG
Associate Professor
College of Culture and Tourism, University of Jinan



The National Social Science Foundation (NSSF) is the most fundamental and well-recognized research foundation for social science in China. It is of great significance for scholars to conduct in-depth research, enhance academic impact, and serve the strategic national development. Based on my experiences of two successful applications for the NSSF, I will share some personal reflections on the preparation, topic selection, project positioning, research design, and other aspects related to the application. The aim is to provide advice and assistance to colleagues planning to apply for the NSSF in the year of 2024.

Short Bio

Prof. Ting JIANG is an Associate Professor of Hotel Management at the University of Jinan. She has served as a visiting scholar at Oklahoma State University in the US, the Executive Director and Deputy Secretary-General of the Shandong Marketing Association. Her research areas include tourism and leisure experiences, customer interactions, and tourist behavior. Prof. JIANG has led two National Social Science Foundation projects, one MOE (Ministry of Education) Foundation on Humanities and Social Science project, and several other research projects at the provincial level and above. She has published over 60 papers in top-tier tourism journals including Annals of Tourism Research and Tourism Tribune. She has won two third prizes for Social Science Outstanding Achievement in Shandong Province.

This salon event will be held in Chinese.

All are welcome!