Business Intelligence and Analytics : 2024

FBA Seminar Series: “Show Me Your Effort: Asymmetric Evaluations of Generative AI by Consumers and Creators” by Prof. Kun CHEN
Sep 27 | Fri

Show Me Your Effort: Asymmetric Evaluations of Generative AI by Consumers and Creators Prof. Kun CHEN Professor, School ...

FBA Seminar Series: From “Rural China” to “Tourism China” Practical Exploration and Theoretical Innovation of Rural Tourism Development by Prof. Jiuxia SUN
Sep 26 | Thu

From “Rural China” to “Tourism China” Practical Exploration and Theoretical Innovation of Rural Tourism Development Prof ...

FBA Seminar Series: “Do Hospitality Companies Benefit from Sustainability Practices? ” by Prof. Ka Yan, Elisa CHAN
Aug 30 | Fri

Do Hospitality Companies Benefit from Sustainability Practices? Prof. Ka Yan, Elisa CHAN Assistant Professor, School of ...

FBA Seminar Series: “Content for Value: Optimizing Influencer Content Strategy for Enhanced User Engagement” by Prof. Lingling ZHANG
Aug 28 | Wed

Content for Value: Optimizing Influencer Content Strategy Prof. Lingling ZHANG Associate Professor of Marketing China Eu ...

FBA Seminar Series: “Dimensions of Risk and Risk Management: Perceptions, Perils, and Perspectives” by Prof. Leonard LEE
Aug 27 | Tue

Dimensions of Risk and Risk Management: Perceptions, Perils, and Perspectives Prof. Leonard LEE Professor of Marketing, ...