FBA Seminar Series : 2024

FBA Seminar Series: “The Interplay of Ad Headline-Keyword Congruence and Ad Position in Consumers’ Responses to Search Advertisements and Promoted Brands” by Prof. Daniel LEUNG
Apr 26 | Fri

The Interplay of Ad Headline-Keyword Congruence and Ad Position in Consumers’ Responses to Search Advertisements and Pro ...

FBA Seminar Series: “Service Technology: Sculpting Hospitality Interactions and Future Experiences” by Prof. Lu LU
Mar 28 | Thu

Service Technology: Sculpting Hospitality Interactions and Future Experiences Prof. Lu LU Associate Professor, Arthur F. ...

FBA Seminar Series: “Has COVID-19 changed tourists’ behaviour?” by Prof. Haiyan SONG
Mar 01 | Fri

Has COVID-19 changed tourists' behaviour? Prof. Haiyan SONG Associate Dean and Chair Professor of Tourism Mr and Mrs Cha ...

FBA Seminar Series: “Information Technology Sociology & Research Implications in Tourism & Hospitality” by Prof. Dan WANG
Nov 09 | Thu

Information Technology Sociology & Research Implications in Tourism & Hospitality Prof. Dan WANG Associate Profe ...

FBA Seminar Series: “Emerging Issues in Person-Environment Fit and Human Resource Management in the Tourism Sector” by Prof. Yanjun GUAN
Nov 03 | Fri

Emerging Issues in Person-Environment Fit and Human Resource Management in the Tourism Sector Prof. Yanjun Guan Professo ...

FBA Seminar Series: “Foodservice Business Research: Practical Implications and Broader Impacts” by Prof. Han WEN
Sep 28 | Thu

Foodservice Business Research: Practical Implications and Broader Impacts Prof. Han WEN Associate Professor University o ...

FBA Seminar Series: “Psycho-physiological measure and its applications in tourism research” by Prof. Shanshi LI
Aug 18 | Fri

Psycho-physiological measure and its applications in tourism research Prof. Shanshi LI Associate Professor Xiamen Univer ...

FBA Seminar Series: “The rise of visible embodied service robots: Some practical insights for the hospitality and tourism industry” by Prof. Lisa Chun Ying WAN
May 19 | Fri

The rise of visible embodied service robots: Some practical insights for the hospitality and tourism industry Prof. Lisa ...

FBA Seminar Series: “Leveraging the power of video analytics – the case of pro-environmental tourism videos” by Prof. Mingming CHENG
Mar 29 | Wed

FBA SEMINAR SERIES Leveraging the power of video analytics - the case of pro-environmental tourism videos Prof. Mingming ...