FBA Seminar Series: “The Hidden Science of Social-Media Creatives: Optimizing Visuals and Content for Impact” by Prof. Canice KWAN
Dec 15 | Mon
11:30-13:00 / E22-G010
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FBA Seminar Series: “The Effect of Characterization on Narrative Enjoyment: An Empirical Investigation of Personality Rating Dispersion in Movie Characters” by Prof. Qiang ZHANG GalleryFBA Seminar Series: “The Effect of Characterization on Narrative Enjoyment: An Empirical Investigation of Personality Rating Dispersion in Movie Characters” by Prof. Qiang ZHANG
FBA Seminar Series: “Political Ideology and Customer Reviews” by Prof. Yunhui HUANG
Dec 12 | Fri
14:00-16:00 / E22-G013
FBA Seminar Series: “A Dialectical Perspective on How Sponsorship Disclosure Affects Influencer Marketing” by Prof. Jun PANG
Dec 12 | Fri
10:00-11:30 / E22-G015
FBA Seminar Series: “Victoria’s “Secret”? The Effect of Romantic Cues on Probabilistic Product Preference” by Prof. Rui CHEN
Nov 13 | Thu
11:30-13:00 / E22-2014
FBA Seminar Series: “Technologies in Consumer Behavior” by Prof. Sara KIM
Nov 13 | Thu
10:00-11:30 / E22-2014
FBA Seminar Series: “The Psychology of Economic Inequality: How Income Gaps Shape Well-being, Values, and Behavior” by Prof. Hongfei DU
Nov 06 | Thu
14:00-15:30 / E22-G004
FBA Seminar Series: “Taking Sides: Endorsement Rate in Influencer Marketing” by Dr. Yi GAO
Nov 05 | Wed
15:30-17:00 / E22-G015
FBA Seminar Series: “Preference Elicitation for Algorithmic Personalization” by Prof. Phyliss Jia Gai
May 20 | Tue
10:30-12:00 / E22-G015
FBA Seminar Series: “Pitching Persuasion and Effectiveness Using AI Finetuning” by Prof. Yanto Chandra
Apr 25 | Fri
14:30-16:00 / E22-4004