FBA Seminar Series: “Destination Visual Marketing: Grounding Theory in Data” by Prof. Zeya HE
Destination Visual Marketing: Grounding Theory in Data Prof. Zeya HE Professor Department Chair, Department of Culture a ...
Destination Visual Marketing: Grounding Theory in Data Prof. Zeya HE Professor Department Chair, Department of Culture a ...
Sustainable rural tourism development: Perspectives from an institutional logic Prof. Maoying WU Professor, School of Ma ...
Heritage Tourism: A Catalyst for Social Sustainable Development Prof. Chaozhi ZHANG Professor, Department of Tourism Fud ...
Conflict Management in Sharing Economy Prof. Shun YE Associate Professor, School of Management Zhejiang University Date: ...
Tourism research in China: Development trends, challenges and opportunities Prof. Songshan HUANG Professor (VC Professor ...
Journeys of the Self Prof. Jihao HU Assistant Professor, School of Management Xiamen University Date: 20 February 2025 ( ...
Embodied Effect in Dark Tourism: A New Perspective on Dark Tourism Research Prof. Xingyang LYU Professor, School of Busi ...
Identity theories in tourism: examples and challenges Prof. Xiaoyue ZHANG Associate Professor, Department of Marketing, ...
When Virtual and Physical are Brought Together via Augmented Reality (AR): A Mixed-Method Approach of Understanding AR A ...
The Impact of Mandatory Assurance on Sustainability Assurance Practices Prof. Shan ZHOU Associate Professor, Discipline ...