FBA Seminar Series : 2025

FBA Seminar Series: “Destination Visual Marketing: Grounding Theory in Data” by Prof. Zeya HE
Apr 28 | Mon

Destination Visual Marketing: Grounding Theory in Data Prof. Zeya HE Professor Department Chair, Department of Culture a ...

FBA Seminar Series: “Sustainable rural tourism development: Perspectives from an institutional logic” by Prof. Maoying WU
Apr 25 | Fri

Sustainable rural tourism development: Perspectives from an institutional logic Prof. Maoying WU Associate Professor, Sc ...

FBA Seminar Series: “Estimating the Cost of Capital Market Distortions: Evidence from Chinese Overseas IPOs” by Prof. Guiying Laura Wu
Apr 24 | Thu

Estimating the Cost of Capital Market Distortions: Evidence from Chinese Overseas IPOs Prof. Guiying Laura Wu Associate ...

FBA Seminar Series: “Consumers’ In-group Preference Enlarges when Seeking Healthcare for Mental Illness versus Physical Illness” by Prof. Xue Wang
Apr 24 | Thu

Consumers’ In-group Preference Enlarges when Seeking Healthcare for Mental Illness versus Physical Illness Prof. Xue Wan ...

FBA Seminar Series: “Service Systems with On-Demand and Reserved Servers” by Prof. FENG, Zhi-chao
Apr 22 | Tue

Service Systems with On-Demand and Reserved Servers Prof. FENG, Zhi-chao Assistant Professor – Presidential Young Schola ...

FBA Seminar Series: “Efficient Queueing via Partial Bayesian Persuasion: Nudging Just Enough Customers Amid Quality Uncertainty” by Prof. GUO Pengfei
Apr 11 | Fri

Efficient Queueing via Partial Bayesian Persuasion: Nudging Just Enough Customers Amid Prof. GUO Pengfei Chair Professor ...

FBA Seminar Series: “Visual Optimization of Quantity Display in Online Retailing” by Prof. Echo Wen Wan
Apr 07 | Mon

Visual Optimization of Quantity Display in Online Retailing Prof. Echo Wen Wan Professor in Marketing, HKU Business Scho ...