Email

huangsunny@um.edu.mo

Tel

+853 8822-9325

Office

E22-4059
Faculty of Business Administration
University of Macau, E22
Avenida da Universidade,
Taipa, Macau, China

Associate Professor in Business Economics

Academic Qualifications

  • Ph.D. in Economics, University of Washington (2016)
  • M.A. in Economic Policy, Boston University (2011)
  • B.A. in Economics, Sun Yat-sen University (2009)

Related Working Experiences

  • Assistant Professor, Hong Kong University of Science and Technology, 2016-2024
  • Associate Professor, Hong Kong Baptist University, 2024-2025

Awards

  • Graduate Teaching Award, University of Washington, 2014
  • Henry T. Buechel memorial fellowship, University of Washington, 2014
  • Recognition of Excellent Teaching Performance, 2018-2024
  • Outstanding Paper Award, China Marketing International Conference, 2025
  • Highly Innovative Paper Award, Chinese Marketing Association of Universities Annual Conference, 2025

Teaching

  • Public Economics and Finance (Undergraduate)
  • Microeconomic Theory (Ph.D.)

Research Projects

  • Hong Kong Research Grants Council, Early Career Scheme, “Contests with Multiple Prizes and Endogenous Entry: Evidence from Procurement of Architecture Design Proposals.” Project No. 26500217, 2017–2020.
  •  Hong Kong Research Grants Council, General Research Fund, “Structural Analysis of Competing Auctions with an Application to Taobao Judicial Auction Platform.” Project No. 16500520, 2020–2023.
  •  Hong Kong Research Grants Council, General Research Fund, “Structural Analysis of Stores Going Online and Shopping Malls’ Responses.” Project No. 16503523, 2023–2026.
  • HKUST Institute for Emerging Market Studies, Research Grant, “Fighting Financial Frauds by Eye-opening Education Program.” (Co-I: Xiaojian Zhao, Monash University), Project No. IEMS17BM01, 2017–2019.
  • HKUST Institute for Emerging Market Studies, Research Grant, “Voluntary Information Disclosure under Competition: Evidence from Chinese P2P Financial Platforms.” Project No. IEMS19BM01, 2019–2021.
  • HKUST Center for Economic Policy, Small Research Grant, “Agency Model versus Wholesale Model: Platforms’ Choice and Antitrust Issues.” Project No. CEP21BM02, 2021–2023.
  • HKUST Center for Economic Policy, Small Research Grant, “Researcher-Entrepreneur Relationship and Performance of Innovative Startups.” Project No. CEP23BM04, 2023–2025.
  • National Natural Science Foundation of China (PI: Zhuoqiong Chen, Harbin Institute of Technology, Shenzhen), “Diversification of Innovation and Horizontally Differentiation of Contestants: Optimal Allocation of Prizes in Contests with Incomplete Information.” Grant No. 71903046, 2020–2022.
  • National Natural Science Foundation of China (PI: Bin Liu, Chinese University of Hong Kong, Shenzhen), “Entry Fee, Information Acquisition and Risk Aversion: Optimal Contest Design with Incomplete Information.” Grant No. 7207030511, 2021–2024.

Research Interests

Industrial Organization, Applied Microeconomics, Digital Economy, Innovation and Entrepreneurship, Financial Market.

Selected Journal Papers

  1. Gu, Dingwei, Zhengqing Gui, and Yangguang Huang. “Fintech Market and Regulation: Lessons from China’s Peer-to-peer Platforms.” Journal of Corporate Finance 98 (2026): 102969. [ABS4] https://doi.org/10.1016/j.jcorpfin.2026.102969
  2. Yangguang Huang and Helen Hui. “Researcher-Entrepreneur Relationship and Performance of Innovative Startups.” International Journal of Finance and Economics (2026). [ABS3] https://doi.org/10.1002%2Fijfe.70171
  3. Huang, Yangguang, and Quan Wen. “Auction-lottery Hybrid Mechanisms: Structural Model and Empirical Analysis.” International Economic Review (2019). [ABS4] https://doi.org/10.1111/iere.12356
  4. Huang, Yangguang, and Jijun Xia. “Procurement Auctions under Quality Manipulation Corruption.” European Economic Review (2019). [ABS3] https://doi.org/10.1016/j.euroecorev.2018.11.001
  5. Huang, Yangguang. “An Empirical Study of Scoring Auctions and Quality Manipulation Corruption.” European Economic Review (2019). [ABS3] https://doi.org/10.1016/j.euroecorev.2019.103322
  6. Huang, Yangguang, and Ming He. “Structural Analysis of Tullock Contest with an Application to US House of Representatives Elections” International Economic Review (2021). [ABS4] https://doi.org/10.1111/iere.12502
  7. Gui, Zhengqing, Yangguang Huang, and Xiaojian Zhao. “Whom to Educate? Financial Literacy and Investor Awareness.” China Economic Review (2021) [ABS2] https://doi.org/10.1016/j.chieco.2021.101608
  8. Che, Xiaogang, Yangguang Huang, and Le Zhang. “Supervisory Efficiency and Collusion in a Multiple-agent Hierarchy.” Games and Economic Behavior (2021). [ABS3] https://doi.org/10.1016/j.geb.2021.09.003
  9. Gao, Pin, Xiaoshuai Fan, Yangguang Huang, and Ying-Ju Chen. “Resource Allocation among Competing Innovators.” Management Science (2022). [ABS4*] https://doi.org/10.1287/mnsc.2021.4167
  10. Huang, Yangguang, and Yu Xie. “Search Algorithm, Repetitive Information, and Sales on Online Platforms.” International Journal of Industrial Organization (2023). [ABS3] https://doi.org/10.1016/j.ijindorg.2023.102933
  11. Gui, Zhengqing, Yangguang Huang, and Xiaojian Zhao. “Financial fraud and investor awareness.” Journal of Economic Behavior & Organization (2024). [ABS3] https://doi.org/10.1016/j.jebo.2024.01.006
  12. Gu, Dingwei, and Yangguang Huang. “Agency model versus wholesale model.” Information Economics and Policy (2024). [ABS2] https://doi.org/10.1016/j.infoecopol.2024.101093