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FBA Seminar Series : 2022

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FBA Seminar Series: “There’s no going back? A time-sensitive theory on the influence of entrepreneurial experience on voluntary turnover in subsequent wage employment” by Dr. Siran ZHAN
Oct 19 | Wed

10:30-11:30 / Online via Zoom

FBA Seminar Series: “The Token-Effort Effect: How Minimal Redemption Effort Increases Price Promotion Effectiveness Over Straight Discounts” by Prof. Kuangjie ZHANG
Oct 12 | Wed

10:30-11:30 / Online via Zoom

FBA Seminar Series: “Influencing Diversity Beliefs Through a Personal-Testimonial, Promotion-Focused Approach” by Prof. Pisitta VONGSWASDI
Sep 28 | Wed

16:30-17:30 / Online via Zoom

FBA Seminar Series: “Indebted or Indifferent? Consumers’ Reaction to Online Help Is Contingent on Helpers’ Anonymity” by Prof. Leilei GAO
Sep 16 | Fri

10:00-11:00 / Online via Zoom