Company-based consultancy project has been a major component of our MBA course Business Consultancy Methods. In this project, student teams take the role of business consultants, work on real business issues and propose feasible solutions to client company’s management team. By interacting and receiving advice from company executives, students experience a more interesting and practical learning journey. This year, we collaborate with the Centre for Innovation and Entrepreneurship (CIE) of the University of Macau to provide business solutions to four startup companies.
On 11 and 12 February 2025, management executives from four startup firms visited our classes. This meeting marks the beginning of a series of executive-student interactions (including Q&A consultation sessions, project presentations) which lead to the completion of a company-based project by student teams. During the meeting, Dr. Grace Lu from CIE introduced the CIE and client company executives to our students. Senior executives from the client companies then discussed with our students regarding different project topics and shared their expert opinion.
Company executives participating in this project include:
BioPeTech (Macau) Limited
Fu Hao Ming, Henry (Chief Operations Officer)
Tam Pui Si, Yoyo (Chief Administrative and Financial Officer)
Chasing Health Technology Co., Ltd.
Wang Er Jin (CEO)
Macau Hap On Aromatherapy
Huang Ju Min, Manager
UTran-i Technology Ltd.
Chen Guan Hua, Ken (CTO)
Song Wai Lei, Jacky (Product Manager)
The first meeting with company executives was concluded with a high note. Students teams met client company representatives and actively exchanged ideas. Students will have another consultation session with their executive advisers in March 2025. The final project presentation to company executives will be conducted in April 2025.
