Distinguished Professor of Marketing
- 2004: Ph.D. in Educational Psychology, University of Arizona, USA
- 2002: M.A. in Foreign Language, University of Arizona, USA
- 1998: B.A. in Foreign Language, Beijing University of Aeronautics and Astronautics, China
- 2025 – Present: Distinguished Professor of Marketing, Department of Management and Marketing, University of Macau, Macau SAR, China
- 2016 – 2025: Chair Professor, Department of Marketing, School of Management, Zhejiang University, China
- 2010 – 2015: Professor, Lingnan College, Sun Yat-Sen University, China
- 2009 – 2010: Freeman Fellow, University of Illinois at Urbana-Champaign, USA
- 2007 – 2009: Associate Professor, Department of Psychology, Sun Yat-Sen University, China
- 2004 – 2007: Assistant Professor, Department of Psychology, Fudan University, China
- 2013: Visiting Scholar, Sloan School of Management, Massachusetts Institute of Technology (MIT), USA
- 2025: “Elsevier Highly Cited Chinese Researchers” for 11 consecutive years
- 2019: the National Science Fund for Distinguished Young Scholars, Management
- 2010: the National Science Fund for Excellent Young Scholars, Life Science