FBA Seminar Series : 2025

FBA Seminar Series: “Destination Visual Marketing: Grounding Theory in Data” by Prof. Zeya HE
4 月 28 | 週一

Destination Visual Marketing: Grounding Theory in Data Prof. Zeya HE Professor Department Chair, Department of Culture a ...

FBA Seminar Series: “Pitching Persuasion and Effectiveness Using AI Finetuning” by Prof. Yanto Chandra
4 月 25 | 週五

Pitching Persuasion and Effectiveness Using AI Finetuning Prof. Yanto Chandra Associate Professor, Department of Public ...

FBA Seminar Series: “Sustainable rural tourism development: Perspectives from an institutional logic” by Prof. Maoying WU
4 月 25 | 週五

Sustainable rural tourism development: Perspectives from an institutional logic Prof. Maoying WU Associate Professor, Sc ...

FBA Seminar Series: “Estimating the Cost of Capital Market Distortions: Evidence from Chinese Overseas IPOs” by Prof. Guiying Laura Wu
4 月 24 | 週四

Estimating the Cost of Capital Market Distortions: Evidence from Chinese Overseas IPOs Prof. Guiying Laura Wu Associate ...

FBA Seminar Series: “Consumers’ In-group Preference Enlarges when Seeking Healthcare for Mental Illness versus Physical Illness” by Prof. Xue Wang
4 月 24 | 週四

Consumers’ In-group Preference Enlarges when Seeking Healthcare for Mental Illness versus Physical Illness Prof. Xue Wan ...

FBA Seminar Series: “Efficient Queueing via Partial Bayesian Persuasion: Nudging Just Enough Customers Amid Quality Uncertainty” by Prof. GUO Pengfei
4 月 11 | 週五

Efficient Queueing via Partial Bayesian Persuasion: Nudging Just Enough Customers Amid Prof. GUO Pengfei Chair Professor ...

FBA Seminar Series: “Visual Optimization of Quantity Display in Online Retailing” by Prof. Echo Wen Wan
4 月 07 | 週一

Visual Optimization of Quantity Display in Online Retailing Prof. Echo Wen Wan Professor in Marketing, HKU Business Scho ...

FBA Seminar Series: “Heritage Tourism: A Catalyst for Social Sustainable Development” by Prof. Chaozhi ZHANG
4 月 01 | 週二

Heritage Tourism: A Catalyst for Social Sustainable Development Prof. Chaozhi ZHANG Professor, Department of Tourism Fud ...