Organized by the Faculty of Business Administration (FBA), University of Macau (UM) and sponsored and hosted by Sands China Ltd., the 4th Mastering Cotai Seminar was held at The Londoner Macao on Wednesday 9th November 2022.
Since the success of the first “Mastering Cotai” event in 2016, its mission has been focusing on bridging the research work of academia with the integrated resort industry. It also provides a valuable opportunity for UM students at postgraduate level and local industry executives to exchange ideas of related and current topics.
Seven postgraduate students from FBA were chosen to present their final research projects to executives from Macao’s tourism, hospitality and gaming industry, with most in attendance being from The Cotai Strip IR properties. The studies were particularly chosen for their application and implication in to the industry. Around 150 local industry executive leaders, educators, professionals and students attended the event. Several local media also attended to report on the research. An initiative by Prof. Glenn McCartney, Associate Dean (Curriculum & Teaching) and Associate Professor in Integrated Resort and Tourism Management, Prof. McCartney also provided opening remarks at the event, facilitating the rundown of the programme, and Q&A sessions.
For other media coverage on the event, please visit the links below:
TDM TV News
Macau Daily News
Macau Daily Times
Journal (Estrela) Seng Pou