FBA Seminar Series: “Fighting for My Idol: The Effect of a Community Leaderboard on User Content Generation” by Prof. Chuang Tang
3 月 26 | 週三
10:30-12:00 / E22-G015
FBA Seminar Series: “Taking a more entrepreneurial perspective on marketing” by Prof. Simone Wies
3 月 13 | 週四
13:00-14:00 / E22-G015
FBA Seminar Series: “Consumer reference point formation” by Prof. Andrew MEYER
12 月 18 | 週三
10:30-12:00 / E22-G015
-
FBA Seminar Series: “Probabilistic Experience: How Material and Experiential Purchases Shape Consumer Preference for Probabilistic Selling” by Prof. Han GONG GalleryFBA Seminar Series: “Probabilistic Experience: How Material and Experiential Purchases Shape Consumer Preference for Probabilistic Selling” by Prof. Han GONG
FBA Seminar Series: “The Physical Basis of Digital Lifestyles: Evidence from China’s COVID-19 Pandemic Lockdown” by Prof. Jayson Shi JIA
11 月 06 | 週三
10:30-12:00 / E22-G015
FBA Seminar Series: “Content for Value: Optimizing Influencer Content Strategy for Enhanced User Engagement” by Prof. Lingling ZHANG
8 月 28 | 週三
14:30-16:00 / E22-G008
FBA Seminar Series: “Dimensions of Risk and Risk Management: Perceptions, Perils, and Perspectives” by Prof. Leonard LEE
8 月 27 | 週二
10:30-12:00 / E22-G008
-
FBA Seminar Series: “The Paradox of a Pandemic: How Infectious and Restriction Saliences Shape Consumer Food Waste Behaviors” by Prof. Huachao GAO GalleryFBA Seminar Series: “The Paradox of a Pandemic: How Infectious and Restriction Saliences Shape Consumer Food Waste Behaviors” by Prof. Huachao GAO
FBA Seminar Series: “Enforcement and the legal cost of voluntary disclosure” by Prof. Haibing SHU
5 月 17 | 週五
15:00-16:30 / E22-G015
FBA Seminar Series: “Heterogeneous Complementarity and Team Design: The Case of Real Estate Agents” by Prof. Junhong CHU
3 月 26 | 週二
10:30-12:00 / E22-G015