FBA Seminar Series: “A Dialectical Perspective on How Sponsorship Disclosure Affects Influencer Marketing” by Prof. Jun PANG
11 月 14 | 週五
10:00-11:30 / E22-3002
FBA Seminar Series: “Victoria’s “Secret”? The Effect of Romantic Cues on Probabilistic Product Preference” by Prof. Rui CHEN
11 月 13 | 週四
11:30-13:00 / E22-2014
FBA Seminar Series: “Technologies in Consumer Behavior” by Prof. Sara KIM
11 月 13 | 週四
10:00-11:30 / E22-2014
FBA Seminar Series: “Preference Elicitation for Algorithmic Personalization” by Prof. Phyliss Jia Gai
5 月 20 | 週二
10:30-12:00 / E22-G015
FBA Seminar Series: “Pitching Persuasion and Effectiveness Using AI Finetuning” by Prof. Yanto Chandra
4 月 25 | 週五
14:30-16:00 / E22-4004
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FBA Seminar Series: “Consumers’ In-group Preference Enlarges when Seeking Healthcare for Mental Illness versus Physical Illness” by Prof. Xue Wang GalleryFBA Seminar Series: “Consumers’ In-group Preference Enlarges when Seeking Healthcare for Mental Illness versus Physical Illness” by Prof. Xue Wang
FBA Seminar Series: “Visual Optimization of Quantity Display in Online Retailing” by Prof. Echo Wen Wan
4 月 07 | 週一
10:30-12:00 / E22-G015
FBA Seminar Series: “Fighting for My Idol: The Effect of a Community Leaderboard on User Content Generation” by Prof. Chuang Tang
3 月 26 | 週三
10:30-12:00 / E22-G015
FBA Seminar Series: “Taking a more entrepreneurial perspective on marketing” by Prof. Simone Wies
3 月 13 | 週四
13:00-14:00 / E22-G015
FBA Seminar Series: “Consumer reference point formation” by Prof. Andrew MEYER
12 月 18 | 週三
10:30-12:00 / E22-G015