Case teaching
Prof. Hubert Pun
J. Allyn Taylor/Arthur H. Mingay Chair and PhD Program Director,
Ivey Business School
Date: 14 March 2025 (Friday)
Time: 10:30 to 12:00
Venue: E22-G015
Host: Prof. Haitao Yu, Assistant Professor in Management
Abstract
This interactive and practical training session is designed to enhance educators’ skills in using case studies as a pedagogical tool. Through demonstrations and discussions, participants will learn how to effectively facilitate case discussions, engage students in critical thinking, and extract key learning points from complex scenarios. The session will cover essential topics, including the fundamentals of business cases, the rationale for case-based teaching, the three dimensions of case difficulty, practical techniques for guiding classroom dialogue, and strategies for assessing student performance. Additionally, educators will gain insights into designing a case-based one-semester course, ensuring a structured and immersive learning experience that fosters analytical skills and real-world problem-solving abilities.
Speaker
Prof. Hubert Pun is the J. Allyn Taylor/Arthur H. Mingay Chair and PhD Program Director at the Ivey Business School. In 2022, he was honored with the university-wide Western Faculty Scholar Award in recognition of his groundbreaking research on blockchain business applications. He has also been consistently acknowledged for his teaching excellence, earning Ivey Dean’s Teaching Commendation Letters (top 10% of Ivey faculty) and being named to the University Students’ Council Teaching Honor Roll in 2016/2017. Additionally, he has received the Research Merit Award (top 10% of Ivey faculty) for six consecutive years (2019–2024). In 2023, as one of the top recipients, he was named one of two holders of the prestigious J. Allyn Taylor/Arthur H. Mingay Chair. His case, “General Motors: Supplier Selection for Innovation,” was the runner-up top seller of the year (2022-2023) at Ivey Publishing. Another of his cases, “Royal Bank of Canada: Bitcoin Mining and Climate Change?” is the winner of the “Finance & Banking” category in the 2023 EFMD (European Foundation for Management Development) Case Writing Competition.
His research interests focus on co-opetition, counterfeit products, and blockchain as an enterprise solution. His work has been published in leading journals such as Manufacturing & Service Operations Management (M&SOM), Production and Operations Management (POM), and the Journal of Operations Management (JOM). He currently serves as a Senior Editor at Production and Operations Management (POM) and as an Associate Editor at Transportation Research Part E (TRE) and the International Journal of Production Research (IJPR).
All are welcome!
