On April 1, 2025, FBA Seminar Series: “Heritage Tourism: A Catalyst for Social Sustainable Development” by Prof. Chaozhi ZHANG was hosted by Prof. Yuansi HOU from the Department of Integrated Resorts and Tourism Management and delivered by Prof. Chaozhi ZHANG from Fudan University.
Prof. Chaozhi ZHANG explored how heritage tourism can be a key force driving the sustainable development of tourism destination societies. Through long-term cross-regional tracking data, the speakers revealed the dynamic link between the revitalization of cultural heritage and the transformation of social structure, and opened up a new theoretical perspective for sustainable tourism.
